|Business Type||Mailer, Printer|
|7104 Crossroads Boulevard Suite 110
Brentwood, TN 37027
Direct to Consumer: New Business Generation
A start up company came to us. They wanted to get their name out to as many people as possible, but as they were a start up they didn’t have a lot of money. They wanted the biggest impact possible with the least amount of money as possible.
We explained that a letter piece would be far cheaper to print and a lot less postage than a flat size piece. We further helped him with his design so his call to action was on the address side of the postcard. We used the largest letter size permissible. We personalized the piece to make the recipient look at it longer. He had so many customers coming in after the first mailing, that he asked us to delay the second mailing by a few weeks so his staff could efficiently deal with his new customers.