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Postcards are perfect for direct marketing. Unlike their enveloped cousins, postcards arrive already ‘opened.’ Glossy 4-color printing reproduces photography beautifully. Headlines and short copy are more memorable than letters. They have long shelf lives on refrigerators and cubicle walls. Use them for invitations, announcements, thank yous, couponing, gathering survey data and driving traffic to your business or website. A postcard’s powerful impact combined with reduced postage rates make for a winning ROI.

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